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Yankees Restaurant

An institution of Sheffield's popular Eccleshall Road, Yankees is a family owned restaurant that has been serving authentic American cuisine since the late 1970s. Alongside a menu restructure, we delivered a complete re-brand consisting of; a new logo, promotional / printed materials, and a new website. Across all communications we applied a blend of retro typography and illustration, modern photography, and a 'traditionally American' welcoming tone of voice.

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